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Save 20% Off When You Buy 3+ Products

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Save 20% Off When You Buy 3+ Products

Free Shipping Available In Your Location

Save 20% Off When You Buy 3+ Products

Free Shipping Available In Your Location

Save 20% Off When You Buy 3+ Products

Free Shipping Available In Your Location

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HIGH PERFORMANCE CLOTHING BY FITIZEN

Muscle Fit Casual Wear Designed For Maximum Comfort And Performance

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Perfect Fit For Athletes

Made to highlight your physique, not hide it. Our muscle fit clothing hugs your shape. Perfect for athletes who struggle to find clothes that fit.

Super comfy stretch fabrics

All Fitizen products are made from hyper stretch fabrics. You can move, squat, walk or relax while staying comfy all day. It's like wearing gymwear.

“We’ve come a long way since I started Olympvs 8 years ago, starting with one style of indigo jeans. I learned a lot, expanded the range and we now have operations across the world. Our team have ambitions to grow globally in the next few years so we had to level up.

With Fitizen, we’ve taken a good hard look at the brand and made changes for the better. We listened to customers, made bold plans and invested into improvements across the entire business.

We’re still lead by the principles that made Olympvs so popular - high performance clothing for athletes. The name ‘Fitizen’ marks a new phase for the brand as we work hard to upgrade our products, community and operations into the future.

Thanks for all your support to date. I hope you're as excited for Fitizen as I am!”

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Tom Eastman

Founder, Fitizen

BRAND PRINCIPLES

We make clothes that fit. Most brands are made for the masses, so if you're an athlete with v-shape proportions, or women with curves, their clothes don't flatter your shape. Fitizen gear hugs your body and shows off your athletic physique.

Made from super stretch fabrics, our clothing provides the familiar comfort and form-fitted feel of gym wear, contrasting with the stiffness and boxy shapes often found in typical casual wear.

So we designed our gear with the same freedom, comfort, and performance you'd expect from your gym wear but packed into casual wear styles. We need to issue a warning! Once you try Fitizen, all your other clothes will feel awful in comparison.

We make durable products which are made to last - not fast fashion rubbish. Also, we’re keen to make our gear easily recognizable, so when it's in your hands, your instinct tells you it's exceptional.

If things do go wrong, our friendly support team is here to make it right. With a deep understanding of the Fitizen mentality, they are not only supportive but also lightning-fast in addressing your concerns.

Driven by our mission to empower your journey, we've crafted more than mere clothing – we've designed purposeful tools to accompany you on your path to greatness. Each precision-engineered piece ensures your focus remains on your grind, not your gear. With innovative designs and performance-enhancing materials, our clothing becomes your personal support system for every move.

Here at Fitizen, we're not just about clothing – we're about a mindset, a lifestyle, and a community that thrives on the Fitizen's Mentality.

FITIZEN MENTALITY
Our Fitizen Mentality is a commitment to excellence, a dedication to self-improvement, and a relentless pursuit of one's best self. It's not just about the sweat but about the grind – day in and day out. This mindset extends beyond the gym; it's a way of life, a journey towards becoming the best version of yourself.

BONDED BY MINDSET
Fitizen is a community of like-minded individuals rallying behind the same flag, driven by the Fitizen Mentality. As a member of Fitizen, you're not alone in your journey. You're part of a supportive community of fit citizens, all pushing each other to achieve their personal bests.

LOVED BY ATHLETES WORLDWIDE

Our range has become popular with athletes, lifters and body builders across the world. Earning an average 4.9/5, with 40,000+ products sold. Our customer reorder rate is 4x the industry standard. Once you try Fitizen you’ll be coming back for years to come!

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DEALS OF THE MONTH

Fits your body and your pocket. The Fitizen 'Deals Of The Month' offers our best products at discounted prices. For a limited time offer.

HASSLE FREE SHOPPING

Free USA & UK Shipping 
Free USA & UK Returns 
30 Day Return Period 
Exceptional Customer Support 

COLLECTIONS

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Most clothes don't fit athletes and it sucks. That's why we designed the perfect muscle fit clothing. So you don't have to deal with baggy fits or restrictive fabrics anymore! Get the clothes your body deserves.

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Our unique athletic fit contours your shape and highlights your figure. We need to issue you a warning! Our fit is so good, it sometimes attracts too much attention. It can get tiresome.

JEANSDRESSES | COMING SOON

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